Xbox Fans Upset as Ads Interrupt Gameplay Experience

Unexpected Ads on Paid Consoles

While advertising is a common part of many services we consume for free, it is not typically expected on paid platforms. However, Xbox Series X users have recently reported encountering pop-up ads when they boot up their consoles to play games.

Call of Duty: Modern Warfare 3 Takes Over Screens

Players in the US have noticed a full-page ad for Call of Duty: Modern Warfare 3 appearing on their screens. This game was recently acquired by Microsoft as part of its deal with publisher Activision Blizzard. The ad covers the screen in bright red, urging players to "Fight against the ultimate threat" and offering upgrade options.

Obstructing Gameplay and Frustrating Users

These ads are causing frustration among Xbox users as they need to clear the ad before accessing the main menu and playing their games. While the issue seems to be limited to players in the US for now, there are concerns that this could be a trial for future ad placements.

Player Reactions

Players have expressed their discontent with these intrusive ads, describing them as "infuriating." It remains to be seen how Xbox will respond to this negative feedback and whether they will continue with this advertising approach.

If you're interested in more Xbox news, check out the new games coming to Xbox Game Pass in November.