SHOPPERS should be prepared to boycott firms who fail to go green, a minister has said.
New International Trade Secretary Anne-Marie Trevelyan urged people to vote with their wallets to create a greener planet.
Ms Trevelyan also piled pressure on nations dependent on Chinese investment to pressure it into speeding up being more environmentally-friendly.
She said Britain must show “moral leadership” after two centuries of polluting the globe.
And she heaped praise on Trending In The News’s Green Team campaign for inspiring the public.
In her first major intervention on the world stage, Mrs Trevelyan said: “Little voices really do matter — and we’re seeing a shift.
“We just need to keep pushing. Consumers can make a difference. They can say, ‘I’m sorry, I don’t like your products, and I’m not going to buy them’.
The more we spend our Pound in the way that’s green, the more business will want the green Pound.”
But her comments risk a backlash from industries facing National Insurance increases, supply chain chaos, and those struggling to bounce back from Covid.