PlayStation Halts Production After Disastrous Hardware Launch

Production Pause Due to Poor Sales

PlayStation, a major player in the home console market, has reportedly halted production on the PS VR2 following a disastrous hardware launch. Despite initial plans to produce 2 million units of the VR headset, sales fell short with less than 300k units sold by the end of March. This has led Sony to pause production until unsold inventory is cleared.

Challenges Faced by PS VR2

The PS VR2's poor sales can be attributed to several factors. Unlike popular VR brands like Meta Quest, the PS VR2 requires a PS5 console to operate, limiting its consumer base. Additionally, the headset's high price tag of £529.99 / $549.99 and the need for a cable connection to the console have deterred potential buyers.

Impact on PlayStation's London Studio

The underperformance of the PS VR2 may have contributed to the closure of PlayStation's London Studio, which was focused on developing VR games. The studio's fate reflects the challenges faced by Sony in the VR market amidst stiff competition and changing consumer preferences.

Looking Ahead

As PlayStation navigates the aftermath of the PS VR2 launch, industry experts will be watching closely to see how the company adjusts its VR strategy and addresses the issues that led to the production halt. For more insights on PlayStation, don't miss our PS VR2 review.