Amazon is bringing gamers a new open-world experience – and it’s completely free

AMAZON Games recently announced a new game that it will be bringing to the West.

Already available in Japan, the upcoming MMO will be free for everyone to play on release.

Amazon is bringing gamers a new open-world experience – and it’s completely free
Blue Protocol hopes for bombastic battles with high team synergy.

If you’ve already played one of HoYoverse’s games like Genshin Impact or Honkai Rail Star, you’ll already have the picture.

An anime-style MMO, with a strong overarching storyline and intricate RPG elements.

GLHF spoke with Amazon Game Studios’ franchise leader Mike Zadorojny to ask why Amazon felt it was right to bring Blue Protocol to the West.

He says: “The ultimate thing is it’s down to the vision of how we reach the most people worldwide.

“Bandai Namco has a very particular vision it wants for the game and it comes through the art style.

“it comes through the gameplay, and they want to make sure that it reaches that mass market.”

With free-to-play games the quality can be an issue, but we didn’t see any of these problems here.

The animation is solid, with long lingering shots of characters and locations, which show off the big budget that was involved here.

Zadorojny says: “The experience is great, right? You get in there, it sets the tone and sets the stage for everything. 

“But what else can we do with it? I think that’s the question that we’ll be answering over the next few years.” 

We ask if that could be taken as confirmation of an upcoming Blue Protocol anime for Amazon Prime, and the answer is a firm no.

Despite this, Amazon has high ambitions for the future with Blue Protocol, and it seems that the five-person dungeon crawler has promise.

There is plenty of combat challenge, and in our limited time we already found some synergies for party members.

However, fans won’t switch from popular games like Genshin without an engaging story.

Zadorojny explains: “There really is an immersive storyline that is gonna take you from the beginning to the end, and beyond.

“It is a live service game, that means there’s more content coming. 

“There’s a new class, and a number of new chapters are going to be added to the story, too.

“Each character has a personality, their own needs and desires, and some of that comes through when they’re interacting with you as you are discovering and going on your journey through the entire game.

“All the characters are a part of this woven tapestry that will help you understand your mission within this world.”

Amazon Games will launch Blue Protocol in the West in early 2024, but you can sign up to be a beta tester for the Western version of the game now on the Blue Protocol website.

Written by Georgina Young on behalf of GLHF.